Norwex Info

History of Norwex

In Europe, microfiber products have been commonly used in homes, hospitals, schools, hotels and various commercial applications for years. Norwex products originated in Norway in 1994. The product line was originally developed for the commercial cleaning industry. While traveling in Norway two dynamic women from Dauphin, Manitoba were introduced to the Norwex product line. They saw the potential for microfiber in North America and in true entrepreneurial fashion set forth on their mission. Head Office remains in Dauphin, Manitoba and products have been distributed throughout North America since 1999.

1994 - Norwex "clean without chemicals" began in Norway, soon after microfiber was first manufactured in Sweden.

1995 - Norwex enters the home party market in Norway and the business grows quickly. Debbie Bolton Norwex Entrepreneur of the Year award winner

1999 - Norwex expands into Canada and the United States that spring and experiences great success and growth. The business and product line expands to include personal care without chemicals.

2004 - Norwex expands into Latvia and later that year into Lithuania. The continued mission is to improve human life by radically reducing the use of chemicals in personal care and cleaning.

2005 - The Norwex sales force exceeds 2000 consultants world-wide.

2006 - Norwex launches 12 new products, greatly expanding the personal care line.

2008 - Norwex CEO Debbie Bolton wins the Business-to-Consumer category of the Prairie Ernsat & Young ENTREPRENEUR OF THE YEAR, Prairie Region. Norwex's new branding message is "Improving Quality of Life." The focus is on reducing pollution in our homes, thereby contributing to improved health of the environment now and for our children's future. Norwex revamps its personal care line to include an entire collection of certified organic products for hair and skin. Norwex has expanded world-wide to offer its products and business opportunity worldwide.

• Norway
• Canada
• United States
• Latvia
• Lithuania
• Estonia
• Austria
• United Kingdom
• Australia

2009 - Norwex launches 9 new products.